Sarah L Fearon Book a call
Ghostwriting · Sustainability & Climate

Your work is credible. Your visibility should be too.

Ghostwritten thought leadership for sustainability and climate leaders, from a former barrister who spent 25 years writing arguments built to withstand attack.

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The problem

Funding rounds, contracts and senior hires follow the founders whose thinking is visible. You know this, which is why the posting keeps sliding down the list while you run the actual business. The work is strong. The public record of your thinking is thin, and the people deciding whether to back you, buy from you or join you are reading that record first.

Your sector adds a complication most ghostwriters never think about. Every public claim you make about impact, emissions or ethics is now a legal exposure as well as a marketing asset. The CMA's Green Claims Code set the standard in 2021, and the Digital Markets, Competition and Consumers Act 2024 gave the CMA power to fine companies up to 10% of global turnover for misleading environmental claims, with direct enforcement from April 2025. Content in this sector has to do two jobs at once: persuade, and hold up.

What I do

I write in your voice so your thinking reaches the people who need to see it. The core of the work is a monthly retainer covering LinkedIn thought leadership, with longer pieces (articles, newsletters, investor-facing narrative) added where they serve the goal. For founders at an earlier stage, a one-off positioning sprint establishes the story before ongoing content begins.

Everything ships in your name. My name appears nowhere.

Why a former barrister

For 25 years I was a barrister. Every word I drafted was read by an opponent paid to find the weakness in it. That discipline produces writing with a particular quality: it makes strong claims and survives scrutiny of them, which is precisely what sustainability content now requires.

The rest of the stack: co-founder of Crown Chambers (2020), ranked as a Leading Junior in The Legal 500 every year from 2020 to 2026, an MA in International Politics with a focus that maps directly onto climate and energy policy, and an author in my own right. I understand the systems your company operates in, and I can write about them with authority rather than adjectives.

To be clear about scope: I write your content. I don't provide legal advice, and your claims should still go through whatever verification process you use. What I bring is a drafting instinct trained on the question "how would a hostile reader attack this?", applied before you publish rather than after.

How it works

A short call first, to establish whether the fit is right on both sides. Then a voice session: I capture how you actually talk about the work, your positions, your stories, the arguments only you can make. From there, content arrives on a steady rhythm for your review. Most clients typically spend 1-2 hours a month on the process once it's running.

Samples

Ghostwriting is confidential work. My clients' names stay off my materials for the same reason mine stays off theirs, so I don't publish a portfolio. I'll share relevant samples on the call.

Book a call

If your public presence has fallen behind the quality of your work, the call costs you 30 minutes to find out whether I can fix that.

Book a call